Dozens Dead As Violent Tornadoes Hit The South


Rough Weather (Weather Channel)

THE WEATHER CHANNEL reports the, “search resumes MONDAY for victims of a vicious tornado outbreak that ripped across the SOUTH on SUNDAY killing at least 23 people in ALABAMA. The violent storms left debris strewn across southern ALABAMA and GEORGIA, THE FLORIDA PANHANDLE, and into parts of SOUTH CAROLINA.”

More than 10,000 homes and businesses still had no electricity as of 8a this morning.

“Much colder air is pushing into the SOUTH from the MIDWEST, and that will make conditions even worse for those without power into midweek,” WEATHER.COM Meteorologist CHRISTOPHER DOLCE said. Parts of ALABAMA and GEORGIA will see low temperatures in the 20s and low 30s each morning TUESDAY through THURSDAY”

PMB MEDIA Assistant GM JOSEPH BRANNAN told ALL ACCESS, “Yes, we’re all on the air operating and thankfully no damage or injuries to station property or employees. We spent the weekend leading up to the events making listeners aware that severe weather was coming via our over-the-air platforms and social media. When the severe weather arrived SUNDAY afternoon, we were sharing information via social media and working with our TV partner to provide the latest information across all 10 of our stations. After the fact, we are continuing to provide information on school and road closures throughout the listening area. Once search and rescue efforts wind down we will work with the local RED CROSS to promote their relief and support efforts for those impacted by the storms.”

iHEARTMEDIA Rock WVRK/COLUMBUS, GA PD ROB “CARTER” PILLER shared, “LONG night! It was an effort by the entire iHEART MEDIA/COLUMBUS cluster and our news partner WTVM’s Storm Team 9. When the first round of weather rolled in, we had wall to wall coverage on our AM Talker WDAK-A at about Noon (EST) of our News/Weather partner WTVM out of COLUMBUS, GA news feed. Around 1p, we added WVRK to wall to wall coverage as well.

“At 3:10p when the first Tornado hit, every station we have (WVRK, WDAK-A, WAGH, WHTY, WSTH, and WGSY-A) went to full wall to wall emergency coverage, also simulcasting on the iHEARTRADIO app till about 5p (EST). We also had social media updates being [done] by our digital team lead by WES CARROLL from the start of the system rolling in and still being updated at the time of this email. We also used FACEBOOK LIVE to tell listeners that lost power and may have had access to social media that they could download our app and our news partner’s app to get updates digitally if they had loss of power.

“As of right now, we are in contact with both iHEARTMEDIA Corp and representatives from the various counties in our listening area that were hit to get a game plan moving forward, but in the meantime we are announcing drop-off and donation locations and getting out other information requested by local and state Emergency Services.”

iHEART Country WSTH/COLUMBUS, GA PD PAUL LASETER confirmed, “Everyone at the station is safe. The city of COLUMBUS was spared the brunt of severe weather, however communities in our listening area in LEE COUNTY ALABAMA (BEAURGARD, SMITHS STATION) and areas north of COLUMBUS (WAVERLY HALL, TALBOTTON) were hit the hardest. We knew severe weather would be a likely threat SUNDAY so we were prepared. When things started getting serious, we went wall to wall coverage on all iHEART/COLUMBUS radio stations with our TV news partner, WTVM. We stayed with them until the threat of additional severe weather left our area. Also plenty of social media updates.”

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