Powder: “New Tribe”

As dance music devotees around the world began to rave about the DJ sets and tracks emanating from Japanese newcomer Powder, the discussion pivoted to how producer Moko Goto worked by day in a windowless office on the 43rd floor in a building in Shinjuku, a hyper-commercial Tokyo district, and made her tracks at night. But as her bookings expanded worldwide, she found herself torn: pursue the mirth-making if uncertain lure of music or remain at her secure job in the face of economic anxiety?

Powder’s quandary gets transformed into an anime superheroine origin story in the video for “New Tribe,” the delectable highlight of her forthcoming Beats in Space mix, the choice between stay or go played out on the streets of Tokyo. (You can watch as those two forces pound at her brain until she turns into a peach-headed superstar DJ spinning fish on the decks.) Full of martial snares, giddy acid lines, gruff worker chants, and glassine chimes that send tingles through the nervous system, Powder carefully tilts the track towards the transcendent. For as enthralling and eclectic as her past productions have been, “New Tribe” foregrounds her own sense of joy, with an angelic chorus joining in as the track builds towards a zenith. It contains all the unbridled ecstasy of walking away from your miserable day job, never to look back.

https://pitchfork.com/reviews/tracks/powder-new-tribe/

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